As the cannabis industry grows, so does the consumer demand for unique and high-quality products. Among the many innovations, terpene infusion is making waves, particularly with flower infusion and pre-roll infusion. These methods have opened new doors for cannabis companies to elevate their product offerings, improve customer experiences, and boost profit margins. While there are many methods of cannabis infusion, such as infusing cannabis distillate or live resin into pre-rolls, in this post, we’re focusing specifically on terpene infusion.
What Is Terpene Infusion?
Terpene infusion is the process of adding terpenes—aromatic compounds found in plants—to cannabis flower or pre-rolls. These terpenes are naturally present in cannabis, giving each strain its unique smell and flavor profile. However, terpene infusion involves introducing additional terpenes after the flower has been harvested and cured, to enhance or complement the natural terpene profile.
The infusion of terpenes allows cannabis companies to offer products that are not only more flavorful but also have distinct effects. Terpenes don’t just affect smell and taste—they can also influence how cannabinoids like THC and CBD interact with the body. This is known as the “entourage effect,” where terpenes work in synergy with cannabinoids to create a more tailored experience for the consumer.
How Does Terpene Infusion Work for Flower?
When it comes to terpene infusion for cannabis flower, the process is relatively straightforward but requires a delicate touch. After the flower has been harvested and cured, it is ready to be infused with terpenes. The key here is to add the terpenes in a way that doesn’t disturb the flower’s structure potency or detract moisture.
There are different techniques for infusing terpenes into flower. Still, two of the most popular methods involve exposing the flower to terpene vapors, gently misting it with a terpene solution, or adding a terpene-saturated bag to the flower container for a gentle infusion. The goal is to ensure an even infusion that enhances the flower’s natural profile.
Once infused, the flower is typically sealed in airtight containers to prevent terpene evaporation and preserve the infusion’s freshness. Depending on the desired outcome, the flower can be infused with terpenes from either the same strain (to intensify the natural profile) or complementary strains (to create a custom flavor or effect).
The infusion process also allows companies to adjust the intensity of terpene profiles. Some consumers prefer a mild terpene boost; others might enjoy a more pronounced flavor and aroma. This flexibility makes infused flower particularly appealing to a wide range of customers.
NEU Bags: A Game-Changer for Flower Infusion
One of the most efficient solutions for flower infusion is NEU Bags, developed by Terpene Belt Farms. These specialized bags are revolutionizing how companies infuse terpenes into cannabis flower. The flower is placed inside the NEU Bag, where it is gradually infused with terpenes without compromising its original quality.
The NEU Bag system is unique because it creates an optimal environment for the infusion process. It allows for a slow, even infusion that preserves the integrity of the flower while enhancing its terpene profile. By simplifying the infusion process, the NEU Bags can also help companies save time and resources. Instead of manually spraying or misting flower with terpene solutions, the NEU Bags do the work in a simpler way, with no extra equipment necessary and no mess.
For companies looking to scale terpene-infused products, NEU Bags provide a cost-effective solution that maintains product quality while boosting production efficiency. For consumers, the result is a terpene-rich flower that delivers a superior experience in terms of both flavor and effect. Unsurprisingly, these bags have quickly become a game-changer in the market, offering a reliable method for flower infusion at scale.
Pre-Roll Infusion: Different Methods for Different Goals
While terpene infusion for flower is relatively straightforward, pre-roll infusion introduces a few more variables. Pre-rolls can be infused with terpenes either before or after they have been rolled, and both methods have advantages.
Infusing Flower Before Rolling the Pre-Roll
A method of terpene infusion for pre-rolls involves infusing the flower before it is packed into the joint. In this case, the flower undergoes a terpene infusion process like we have described for bulk flower. Once the flower has been infused, it is then rolled into pre-rolls.
This method has the advantage of creating a more integrated terpene experience, as the flower itself is infused rather than just the outer surface of the pre-roll. It’s a popular choice for companies looking to maintain consistency throughout the smoking experience, as the infused flower ensures that the flavor and aroma are present from the first puff to the last.
Infusing Pre-Rolls After They’re Made
Another method of terpene infusion for pre-rolls is to infuse the joint after it has been fully assembled. In this process, the finished pre-roll is lightly coated with a terpene solution or dipped in a terpene-infused mixture. The pre-roll is then allowed to dry to ensure that the infusion doesn’t affect the burn rate or the overall structure of the joint. It is important to note that infusing pre-rolls after rolling may not give the best results, as the terpene may not be evenly distributed throughout the product.
Once infused, the pre-rolls are sealed in airtight packaging to lock in the terpenes and maintain freshness. As with flower infusion, terpene infusion in pre-rolls can amplify the flavor, aroma, and effects, making the product more appealing to consumers looking for a premium smoking experience.
The Business Side: How Companies Profit from Terpene Infusion
For cannabis companies, terpene infusion is more than just a way to enhance products—it’s a strategy for differentiation and increased profitability. As the market becomes more saturated with new brands and products, companies are seeking ways to stand out, and terpene infusion provides the perfect opportunity.
Higher Price Points
One of the most direct ways that companies are profiting from terpene-infused products is through higher price points for their end products. Consumers are willing to pay more for products that offer a better overall experience, and terpene-infused flower and pre-rolls deliver just that. The enhanced flavor, aroma, and effect create a premium product that commands a premium price.
Product Differentiation
In a market where many products can start to feel the same, terpene infusion offers a clear way to differentiate. Whether it’s through custom terpene profiles or unique strain combinations, companies can use infusion techniques to create products that stand out on the shelf. This differentiation is particularly important for building brand loyalty, as consumers are more likely to return to a product that offers a distinct, enjoyable experience.
Maximizing Inventory
Terpene infusion also allows companies to get more out of their existing inventory. Lower-quality flower that may not have the strongest natural terpene profile can be infused to create a more appealing product. This means that companies can sell flower that might not otherwise command a high price, maximizing their returns on every batch.
Consistency and Customization
Another critical advantage of terpene infusion is the ability to create a more consistent product. Terpene profiles in cannabis can vary from batch to batch, even within the same strain. By infusing terpenes post-harvest, companies can ensure that their products offer a consistent experience every time. Additionally, infusion allows for customization, with companies offering different terpene profiles to meet specific consumer preferences.
Why Terpenes Matter in Cannabis Products
Terpenes do more than just make cannabis smell good—they play a vital role in shaping the overall experience. Different terpenes can have different effects, from calming and relaxing to uplifting and energizing. For medical cannabis patients, terpene infusion can offer additional therapeutic benefits. Products infused with the right combination of terpenes and cannabinoids can potentially enhance the strain’s medicinal effects, making the product more effective for certain conditions.
This is why terpene infusion is so important. By carefully selecting and adding specific terpenes, companies can create products that are tailored to their customers’ needs and preferences. Whether it’s a flower that promotes relaxation or a pre-roll designed for focus, terpene infusion allows companies to offer a more customized experience.
The Future of Terpene Infusion in Cannabis
As the cannabis market continues to mature, terpene infusion will likely play an increasingly important role. With advancements in infusion technology, like NEU Bags, companies are finding new ways to improve their infused products’ quality and efficiency. Consumers, too, are becoming more educated about terpenes, driving demand for products that go beyond just THC and CBD.
In a world where cannabis consumers expect more from their products, terpene infusion provides a clear path forward. Whether it’s through flower or pre-rolls, the ability to offer terpene-rich products is becoming essential for companies that want to thrive in the market.
The rise of terpene infusion marks an exciting time for the cannabis industry, and with tools like NEU Bags leading the way, the future of infused products looks brighter than ever.
FAQ
What do terpenes do for your high?
Terpenes play a crucial role in enhancing your high by interacting with THC and other cannabinoids found in cannabis flower. Different terpenes, whether fruity, earthy, or skunky, can create a unique experience by affecting the flavor and overall effect of the high. For instance, some terpenes are known to boost the efficacy of the cannabis and provide a more uplifting or relaxing experience. The way terpenes combine with cannabinoids can also enhance the sensory effects and help users understand how a specific strain is enjoyable for them, depending on the desired effects.
Can you infuse terpenes on flower?
Yes, you can infuse terpenes onto cannabis flower. This process is often used to enhance the flavor and potency of the bud, creating a more enjoyable smoking experience. Many pre-rolls use terpene-infused flower, where the natural terpenes from the plant are added back to the flower to boost flavor and potency.
What are the benefits of terpenes-infused products?
Terpene-infused products offer several benefits. By infusing terpenes into cannabis, you can significantly enhance the flavor, potency, and overall experience of your cannabis products. Terpene-infused flower and pre-rolls often provide a fresher, more potent smoke, with flavors that reflect the natural essence of the plant. Additionally, terpene infusion can increase the medicinal benefits, allowing users to choose specific terpenes that match their therapeutic needs, whether for relaxation, energy, or focus.
What is a terpene-infused pre-roll?
A terpene-infused pre-roll is a cannabis product where terpenes are added to enhance the flavor and potency of the pre-roll flower. During the process, specific terpenes are usually chosen to pair with the THC and other cannabinoids in the flower, creating a more flavorful and potent experience. These pre-rolls are designed to elevate the smoking experience by infusing fresh and natural flavors into the cannabis, making it easy to enjoy the benefits of terpenes in a ready-to-use product.